[CASE STUDY] LOST IN AEONMALL? AEONMALL VIETNAM APP IS HERE FOR YOU
“After parking in the east, I find a shop you need in the west
I always get lost while looking for shops in the mall
It’s hard to get supported by the staff when you lost your stuff because they are nowhere to be found.”
While 𝗔𝗘𝗢𝗡𝗠𝗔𝗟𝗟 Hà Đông fever has yet to cool down, you can see the most popular caption when people check-in here is “Lost in 𝘼𝙚𝙤𝙣𝙈𝙖𝙡𝙡”. Indeed, this commercial center overwhelms people with not only its large scale of up to 220 stalls with all forms of shopping – entertainment but also its “misleading” ability.
Therefore, 𝘼𝙚𝙤𝙣𝙈𝙖𝙡𝙡 𝙑𝙞𝙚𝙩𝙣𝙖𝙢 app – developed by CO-WELL Asia was born as the first application to improve shopping experience for the customers at 𝗔𝗘𝗢𝗡 𝗠𝗮𝗹𝗹 𝗛𝗮̀ Đ𝗼̂𝗻𝗴 and 𝗔𝗘𝗢𝗡 𝗠𝗮𝗹𝗹 𝗕𝗶̀𝗻𝗵 𝗗𝘂̛𝗼̛𝗻𝗴.
Let’s discover the outstanding features of this app!
In terms of the interface, the app has minimal layout and colors, which aims of being user-friendly.
When you open the, it’s clear to see that Aeon Mall cleverly showed their care to customers with greetings along with the information about the weather at the mal.
2. Featured functions
App Aeon Mall Vietnam has special functions:
Parking: Enter the information about the shop you need to, the system will direct you to the most suitable parking location, which is close to the shop you need.
Location: Enter the current location and shop you need to, the application will display a map showing the shortest path for you
Lost and found: If you lose your personal things, enter the information in the Lost and found form, the staff at Aeon Mall will contact you directly via phone number to help you find your stuff.
𝟑. Pros and cons
In addition to solving parking problems, finding a shop, getting support, the application has the following pros:
👉 Log-in easily with social media accounts like Facebook, Google.
👉 Battery saving and capacity saving
👉Operate smoothly, fewer errors occur on common mobile devices
👉 Synchronize information between the website and the application – all information that the admin posted on the website is updated to your application, you do not need to worry that you will miss important information – this is the point that not many applications have had.
Successfully completing the basic functions, but the application lacks some advanced features and will be an upgrade orientation in the future, especially the functions of shopping, online payment, and accumulating points. , exchange points for customers to pay.
Summary: Although newly developed and initially quite simple, but with the usefulness, ease of use for Vietnamese users, the Aeon Mall Vietnam application can be considered a pioneering step in the upgrade process. level of consumer shopping experience.